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The latest updates and news from Helia.
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Helia launches 2025 Spotlight pulse survey
30 April 2025 – Helia release latest Spotlight pulse survey.
Key insights:
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Prospective home buyers aren't giving up on their home ownership dream
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Financial readiness (49%) has overtaken deposit concerns (42%) as the main barrier to home ownership
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More home buyers are turning to mortgage brokers to help navigate the market
Click here to read more - PDF Click here to read the Helia Spotlight pulse survey - PDF
LMI Lets Me In: Helia releases a new initiative to help brokers open the door for more home buyers with Lenders Mortgage Insurance (LMI)
6 March 2025 – Helia launches 'LMI Lets Me In'
Helia launches ‘LMI Lets Me In’, a three-month targeted campaign aimed at reframing Lenders Mortgage Insurance (LMI) with mortgage brokers by demonstrating the strategic value of recommending LMI to different home buyer segments.
Helia achieves gender pay equality for a second successive year
4 March 2025 – Helia achieves gender pay equality
Helia has been acknowledged by the Workplace Gender Equality Agency (WGEA) for providing gender pay equality for the second successive year and is again recognised by WGEA for the eleventh consecutive year as an Employer of Choice for Gender Equality.
Click here to read more - PDF Click here to read employer statement- PDF
Helia launches new educational video for first home buyers
6 November 2024 – Helia releases educational video titled ‘Start your home story’
The video explores the real-life journey of first home buyers Mitch and Amelia who, with the help of their mortgage broker, were able to break free from renting and buy their first home with Lenders Mortgage Insurance (LMI). The video helps home buyers understand the benefits of leveraging LMI to enter the property market now, rather than waiting to save a 20% deposit and the importance of being guided by a mortgage broker to make a well-informed decision.
Helia wins 'Best Industry Marketing Campaign' at the 2024 Australian Mortgage Awards (AMA)
19 October 2024 - Helia takes out 'Best Industry Marketing Campaign' award at the 2024 Australian Mortgage Awards (AMA)
Helia’s ‘Better, Sooner, Brighter’ campaign video has been recognised at the 2024 AMA Awards, taking out the Best Industry Marketing Campaign award. The campaign video aims to help more home buyers understand the benefits of Lenders Mortgage Insurance (LMI) and how they could strategically utilise LMI to buy their dream home sooner.
Helia launches the 2024 Home Buyer Sentiment Report
23 September 2024 – Home Buyer Sentiment Report
Helia’s 2024 Home Buyer Sentiment Report reveals that ‘cost of living’ has for the first time surpassed ‘housing affordability’ as the key barrier to entering home ownership.
Helia releases LMI fact sheets and infographics in Punjabi, Arabic and Simplified Chinese
20 August 2024 – Helia releases LMI translated resources
Entering the property market can be challenging enough, without the added complexity of a language barrier thrown into the equation. To help navigate this landscape, Helia have translated factsheets and infographics with information about LMI.
Helia wins at the 2024 MFAA National Excellence Awards.
30 July 2024 – MFAA National Excellence Awards 2024
Helia has been proudly recognised at the 2024 MFAA Excellence Awards, winning the national ‘Support Service Provider Award – Large Company’ award. Finalists of the category included ALI Group and Allianz.
Helia recognised for tenth consecutive year as WGEA Employer of Choice for Gender Equality
30 July 2024 – WGEA Employer of Choice for Gender Equity 2023-2025
Helia has been recognised again by the Workplace Gender Equality Agency (WGEA) as an Employer of Choice for Gender Equality for 2023-2025. WGEA’s Employer of Choice for Gender Equity citation is a voluntary program that recognises organisations’ active commitment to achieving workplace gender equality.
First home buyer’s dilemma. Navigating the escalating housing affordability challenges
11 July 2024 – Helia releases their 2024 Spotlight, a home buyer sentiment survey. Key findings:
- Over 75% of prospective home buyers have saved less than a 20% deposit
- 58% of home buyers are aware of alternative pathways including LMI to enter the property market sooner
- Home buyers are prioritising essential expenditure and cheaper alternatives including limiting electricity and medical treatments in order to save.
Click here to read more - PDF Click here to read the Helia Spotlight - PDF
Helia wins 2024 Brandies Award for Best Brand Campaign: Insurance category
1 July 2024 - Helia takes out 'Best Brand Campaign' Award at the 2024 Brandie Awards
Helia’s ‘Better, Sooner, Brighter’ campaign video has been recognised in the 2024 Brandie Awards, taking out the Best Brand Campaign Award for the Insurance category. The campaign video is helping more home buyers understand the benefits of Lenders Mortgage Insurance (LMI) and how they could strategically utilise LMI to buy their dream home sooner.
Click here to read more – PDF IntelligenceBank Brandie Awards 2024
Workplace Gender Equality Agency (WGEA) – Helia's 2023/2024 accreditation
3 June 2024 – Helia successful in submitting the Workplace Gender Equality Agency (WGEA) compliance report for 2023/2024.
In May 2024, Helia lodged their Workplace Gender Equality Agency (WGEA) compliance report for 2023/2024. Helia is pleased to confirm that it meets all of the minimum standards for reporting organisations against each of the WGEA’s ‘gender equality indicators’. Notably, our ongoing success in female representation at senior levels, our DE&I efforts emphasising gender pay equity and our continued widespread adoption of flexible working, showcases our commitment to gender equality both within and external to the company.
Click here to read Public Questionnaire Report Click here to read Workforce Management Statistics Table (Compliance) Click here to read Workplace Profile Table (Compliance)
Helia recognised as a 5-star Mortgage Innovator by Australian Broker
30 April 2024 - Helia wins award for digital Application Programming Interfaces (API) solutions
Australian Broker has announced Helia as a 5-star Mortgage Innovator for 2024. Our award-winning digital API solutions have seamlessly embedded LMI into modern digital lending processes for our customers and industry partners. Making it easier for our customers to help more home buyers get into a home sooner with LMI.
Click here to read more - PDF 5 Star Mortgage Innovator by Australian Broker
Helia releases educational video to help home buyers understand how they can unlock the door to home ownership
6 March 2024 – Helia releases educational video titled ‘Better, Sooner, Brighter’
The video illustrates the power of LMI by comparing how one couple secured a bigger and better home, in contrast to another couple who opted to buy a home with their 20% deposit. The video helps home buyers understand the benefits of leveraging LMI to enter the property market now, rather than waiting to save a 20% deposit and the importance of being guided by a mortgage broker to make a well-informed decision.
Helia, in partnership with MFAA releases Mortgage Broker Research Report, Navigating LMI
7 February 2024 - Helia and MFAA release 2024 Mortgage Broker Report
Our 2024 report in partnership with Mortgage and Finance Association (MFAA), explores mortgage broker perceptions of Lenders Mortgage Insurance (LMI), how mortgage brokers talk about LMI with their clients and how much home buyers currently know about LMI. The research highlights the vital role mortgage brokers play in demystifying LMI.
Helia releases Home Buyer Sentiment Report
3 November 2023 – Pursuit of home ownership remains strong whilst the housing market continues to defy expectations.
The 2023 report explores home ownership in Australia and home buyer sentiment across first home buyers, refinancers and investors.
- Stopping paying rent (51%) is the top reason for FHBs to buy property, followed by ‘the dream of owning property’ (42%) and long-term investment (34%)
- 60% say it’s a good time to buy. But this sentiment is driven by fear rather than optimism, with the top reasons being ‘rent not affordable' (39%) and ‘before prices rise further’ (45%)
- 31% are unaware of alternative pathways to get onto the property ladder
- To save for a deposit, almost a quarter of those surveyed have taken on a second job and are cutting back on health expenses
- Four in five home buyers are likely to use a mortgage broker to obtain a loan for their property.
Helia announces new partnership with Great Southern Bank
14 September 2023 - Helia proudly partners with Great Southern Bank
Helia has announced a new partnership with Great Southern Bank as the exclusive provider of Lenders Mortgage Insurance (LMI) solutions for the bank's home loan customers. Great Southern Bank will have access to Helia's suite of LMI solutions to accommodate a range of funding options for home loans.
Workplace Gender Equality Agency (WGEA) – Helia's 2022/2023 accreditation
1 August 2023 - Helia successful in lodging 2022/2023 Workplace Gender Equality Agency (WGEA) compliance report
In June 2023, Helia lodged their Workplace Gender Equality Agency (WGEA) compliance report for 2022/2023. Helia is pleased to confirm that it meets all of the minimum standards for reporting organisations against each of the WGEA’s ‘gender equality indicators. Of particular note is their continued strong female representation at senior management and Board levels, high uptake and satisfaction with our offering of flexible work arrangements and a strong focus on providing leadership on gender equality both within and external to the company.
Click here to read Public Questionnaire Report Click here to read Workforce Management Statistics Table (Compliance) Click here to read Workplace Profile Table (Compliance)
Unlocking home ownership: deposit gaps, mortgage brokers and money habits
3 July 2023 – Helia release Spotlight pulse survey. Key insights:
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More than 90% of first home buyers find it hard to save a 20% deposit
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Prospective home buyers are committed to overcoming the deposit barrier
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Mortgage brokers are a valued support during the home buying process
Click here to read more - PDF Click here to read the Helia Spotlight pulse survey - PDF
Helia announced global winner of Appian Innovation Award
16 May 2023 – Helia wins award for Appian platform innovation
Helia has been announced as one of six global winners of the 2023 Appian Innovation Award at the annual award event held in San Diego (United States). The Appian Innovation Awards recognise and honour Appian customers around the world who are leading exceptional business transformation programs through the Appian platform for process automation.
Click here to read more - PDF Click here to read Appian announcement - PDF
Home ownership – a reality or a pipe dream?
13 April 2023 – Helia release Spotlight pulse survey. Key insights:
- More home buyers are losing hope in buying their first property
- One in three are having difficulty meeting mortgage payments
- Alternative strategies are poised to grow
- Lenders Mortgage Insurance (LMI) awareness and usage is strong
Click here to read more - PDF Click here to read the Helia Spotlight pulse survey - PDF
Helia recognised as a 5-star Mortgage Innovator by Australian Broker
31 March 2023 – Helia wins award for Deposit Comparison Estimator
Australian Broker has announced Helia as a 5-Star Mortgage Innovator 2023.
Our award-winning Deposit Comparison Estimator provides insights into home deposit options available and the financial benefits to get people into their homes sooner.
Click here to read more - PDF 5 Star Mortgage Innovator by Australian Broker Deposit Comparison Estimator
Helia announces enhancements to LMI for SMSF loans
23 March 2023 – SMSF LMI Announcement
Helia has announced enhancements to LMI for self-managed super fund (SMSF) loans providing more opportunities for the SMSF investor market. The enhancements align to current housing market valuations and increase accessibility given the sector has seen consistent strong performance.
Helia and Habitat for Humanity announce partnership to increase accessibility to sustainable housing for Australians.
22 December 2022 – Habitat Announcement
Helia has announced a new partnership with Habitat for Humanity to create more opportunities for deserving Australian families to access the Australian market.
Helia partners with Resi to launch Monthly Premium LMI
10 December 2022 – LMI made easier pay monthly with Resi
First home buyers who are struggling to save enough for a 20% deposit can now potentially get into a home sooner with the flexibility to pay Lenders Mortgage Insurance (LMI) with a monthly premium solution launched in partnership with Helia and Resi. Mortgage Corporation Pty Ltd.